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January 31, 2022

Durex launches condom delivery service in Dubai

The Middle East is a land of the most bizarre conveniences.

No, really: there, you can find stuff like a vending machine that spits out gold, or the Pizza Hut pie ringed with mini cheeseburgers.

Though what if you're on a date, say, and you've had your cheeseburger pizza and wooed her with a bit of gold?

You're back in your room and the moment's right but, ah, geez, your pockets are empty. What do you do?

If you're in Dubai, no longer is this a predicament.

*Bing: Weird fast food items from around the world

According to Adage.com, condom maker Durex has launched a new smartphone app in Dubai that allows users to have prophylactics delivered right to their door.

SOS, the new condom delivery service, is surely the perfect marriage between technology and romance, a convenient way for couples in a jam to still safely get it on.

From 4 p.m. to 4 a.m., users can summon a condom delivery man, who will bring a handful of Durexes within the hour.

Such services aren't totally new -- to MSN's knowledge, condom delivery services exist on some college and university campuses in the U.S. -- but SOS comes with a twist.

How best to disguise your bumping uglies in Dubai, the ultra-conservative U.A.E. city-state?

SOS' got you covered. If you order condoms through the app, the delivery man comes dressed as a pizza boy, complete with box and everything.

So far SOS is being tested exclusively in Dubai, but Adage reports each new "like" on the brand's Facebook page might determine whether there's enough global interest to expand the service.

By Jason Buckland, MSN Money



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Gordon PowersGordon Powers

A long-time fund company executive, Gordon Powers now heads up the Affinity Group, a financial services consulting firm. Gordon was a personal finance columnist for the Globe & Mail for many years, has taught retirement planning...

Jason BucklandJason Buckland

The modern-day MC Hammer of money, Jason can often be seen spending cash that isn’t his with the efficiency of a Wilt Chamberlain first date. After cutting his teeth as a reporter for the Toronto Sun, he joined the MSN Money team with...