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February 01, 2022

Air Miles changes the rules in midflight

Thinking of cashing in some of those frequent-flier points?  You better hurry up.

Citing rising operating costs, Air Miles, Canada's biggest customer loyalty program, is increasing the number of miles required for flights and may cut back on other program benefits.

Starting Feb. 12th, the number of miles required to get onboard will jump by an average of 8 per cent with high-demand regions increasing by as much as 14 per cent. Trips that are already booked, however, remain unscathed.

The move has some users questioning the value of the Air Miles program, at least when it comes to actually flying.

While reward flights themselves are free, you still get saddled with all the fees, taxes and surcharges that those who buy tickets the old-fashioned way have to shoulder. As a result, many more users seem to be opting for merchandise and gift cards these days.

Of course, you could always grab the bus.

In Toronto, for instance, you can pick up a $100 bus pass for 800 points. Alternatively, Edmonton transit users can grab a $75 pass in exchange for 650 of their hard-earned miles.

If you collect them at all, how do you plan to use your Air Miles?


By Gordon Powers, MSN Money

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Gordon PowersGordon Powers

A long-time fund company executive, Gordon Powers now heads up the Affinity Group, a financial services consulting firm. Gordon was a personal finance columnist for the Globe & Mail for many years, has taught retirement planning...

James HaversJames Havers

James is the senior editor of MSN Money living in Toronto. He has worked for the Nikkei Shimbun (Tokyo), canoe.ca, AOL.ca, Canadian Business and other publications. Havers turned to journalism after teaching overseas.

Jason BucklandJason Buckland

The modern-day MC Hammer of money, Jason can often be seen spending cash that isn’t his with the efficiency of a Wilt Chamberlain first date. After cutting his teeth as a reporter for the Toronto Sun, he joined the MSN Money team with...