Canadians pay top dollar for mobile apps
North American consumers pay much more for mobile phone applications than people in any part of the world, according to a new study by wireless consultant Chetan Sharma.
Last year, smart phone users paid roughly $1.90 per app, compared with less than 20 cents in many other regions where developers are still struggling to effectively monetize app momentum, the study says.
The good news: Between now and 2012, mobile app prices are forecast to decrease by roughly a third, Sharma predicts, largely because of the anticipated increase in volume.
The number of apps downloaded onto handsets is expected to increase to nearly 50 billion in 2012, compared to just over 7 billion downloads in 2009.
In fact, analysts at Yankee Group are forecasting a mobile app “gold rush,” saying that revenue from U.S. downloads alone would reach nearly $1.6 billion this year as consumers become increasingly comfortable with shelling out a couple of bucks to try something out.
Among their findings: Nearly a third of all apps downloaded today are purchased, compared with 18 per cent a year ago.
“I think you'll see similarities to the trajectory of the Web. There'll be millions and millions of apps, and the cream will rise to the top,” Boyd Cohen, CEO of Vancouver-based developer 3rdWhale Mobile, told the Globe and Mail.
Cohen predicts that app developers will soon build in a single code base so their apps can be easily available in multiple platforms, which could further affect pricing.
And if you’re interested in bring your own idea to market, check out your prospects with this report from Flurry, a New York-based mobile analytics firm.
What’s a fair price for an iPhone app? How do you know you’re getting your money’s worth?
By Gordon Powers, MSN Money
Posted by: Don | Mar 19, 2022 6:23:37 PM
what don't we pay more for? More for app's, more for books, more for cell phone service and so on .....and so on ......and so on
Posted by: R. Ramjet | Mar 19, 2022 8:59:51 PM
yes. and a media that just LOVES telling us about it ALL the time.
tiresome knowing that we are being taken advantage of, that we are going to have our noses rubbed in it all the time......and NOTHING is going to be done about it.
Posted by: Cell Phone Cash | Mar 22, 2022 3:43:53 PM
This article proves there is tons of money to be made in the cell phone industry. Here is a website that a few of my friends use to make quite a bit of money with the help of cell phones.
http://tinyurl.com/cell-phone-cash-website
Posted by: Jeff | Apr 6, 2021 4:28:34 PM
People pay for apps? Obviously they are part of the 'un-educated' masses. I purchased a windows based smartphone from overseas at about 1/4 the cost of an iphone. I have downloaded a number of apps and games (all shareware) which are equivalent (or better) than the iapps. In addition, I'm not locked into a contract or data plan and the phone works on any GSM network (ie unlocked). If consumers do their research first then they'll realize that their are a number of options available that don't require any additional outlay of cash. But alas, consumers are a bunch of lazy bums and prefer to have others do the work for them ... so they end up paying for apps because of their own laziness. Are they being overcharged for this? NO! They are paying for others to do their thinking for them
Posted by: Canada Rocks EH ! | Apr 19, 2021 9:00:35 AM
Nice to see things getting positive across the country. Construction is booming, People are spending.....Thanks to companies like HomeAssistCanada.ca. They are the one to watch. This company is going to grow like wildfire. They are already spreading their wings from east to west. Visit the site www.homeassistcanada.ca You will be impressed! Canada Rocks..EH!